WEEKLY LINE-UPS • EXCLUSIVE BRANDS • POP-UP MAGIC
Discover the Next Generation of Brands
Join the co.lective community at Westfield White City and be the first to shop, explore, and experience the UK’s most exciting independent brands IRL.
When you sign up, you’ll get:
- Early access to our pop-up brand line-ups
- Invites to special shopping events & activations
- Exclusive offers from your favourite next-gen brands
- Sneak peeks at who’s coming next to co.lective
What's this all about?
This is the opportunity to something new at Westfield White City, one of London’s busiest shopping destinations with over 30 million visitors a year. This autumn, we’re bringing you co.lective — a brand-new pop-up retail destination where the UK’s most exciting independent brands go from URL to IRL.
At co.lective, every line-up is handpicked to showcase thoughtful, design-led businesses you won’t find on the high street. With a fresh mix of makers and creators every week, there’s always something new to explore:
👗 Fashion, jewellery & accessories that make a statement
💄 Beauty, skincare & wellness crafted with care
🏠 Home, candles & décor to elevate your everyday
🎁 Thoughtful gifts, stationery & more for every occasion
Come shop, connect, and meet the founders behind the brands. With new collections and stories unboxed each week, no two visits are ever the same.
Be the first to know. Follow us on Instagram @co.lectivepopup and discover the next generation of brands before anyone else.lectivepopup.
